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THE EVERY

The Every is an independent, clean modular hair care brand for whomever(y) - female, male or gender-fluid. Born from a moment of frustration in front of the bathroom mirror of the Stockholm flat in 2019, Kenza und Aleksandar Subosic realized, that most hair care products just don’t deliver. They wanted more than just promises—real, instantaneous results without sacrificing hair or scalp health. Frustration became inspiration. Inspiration became determination. Three years of development later, they introduced The Every's revolutionary Infusions. Packed with only the finest active ingredients, a hyper effective Infusions provide unmatched results without compromising the health of your scalp or hair. Almost like giving your shampoo a dose of steroids. Crafted in Sweden. 100% vegan and free from sulphates and parabens.

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TRENDING NOW
  • Exclusive
Volume Infusion

Volume concentrate for denser and fuller hair with Provitamin B5, to be used mixed with shampoo and conditioner, vegan.

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  • Exclusive
Caring Shampoo

Shampoo for a balanced scalp and hair, with Hyaluronic Acid, Avocado Oil and Piroctone Olamine, moisturizing, nourishing and soothing, vegan.

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Caring Conditioner

Conditioner for a balanced scalp and hair, with Hyaluronic Acid, Avocado Oil and Piroctone Olamine, moisturizing, nourishing and soothing, vegan.

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  • Exclusive
Volumizing Dry Shampoo

Dry shampoo for blonde to light brown hair, with Sweet Almond Oil, Provitamin B5, Wheat Protein and Rice Starch, gives volume and refreshes, vegan.

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THE INFUSIONS

Discover the power The Every’s Infusions, in their own words “almost like steroids for your shampoo”. Infusions are created to give maximum effect, each is packed with active ingredients to revolutionize your hair. Whether you crave unmatched volume, repair, or the perfect blonde, simply mix with your shampoo and conditioner to get instant results. Dial up or down for your desired potency and transform your hair with every wash.