Niche Beauty
$‌218.00 In Stock
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Size 50ml | Size 50 ml
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Eau de Parfum with notes of Rose, Peony, Magnolia, Jasmine, Lychee, Rhubarb, Vetiver, Pistachio and Pink Peppercorn.

A boldly feminine fragrance richly layered with floral, fruity, and earthy notes: a delicate bouquet of rose and magnolia petals awakens to tart rhubarb and succulent lychee, then finds grounding in smoky vetiver and the unexpected punch of peppercorn.

Defined as a preface, PROEM is a complete experience that takes shape with you from morning to night. Your entire scent wardrobe in one bottle, each inhalation is an invitation to begin again.

Floral: Centafolia Rose, Chinese Peony, Chinese Magnolia, Night-Blooming Jasmine
Fruity: Lychee, Rhubarb
Earthy: Vetiver, Pistachio, Pink Peppercorn

- Each bottle features a translucent resin cap handmade in Italy by third-generation artisans. U Beauty's custom logo is etched onto the top of each cap.

- Femininity, redefined: PROEM is the powerhouse scent for those who don’t ask for permission. U Beauty’s promise is to help minimize your routines while maximizing your moments, and that’s exactly what PROEM delivers: an entire scent wardrobe in one bottle, crafted to give you the confidence to stand out from morning to night.

- The word proem means a prelude or preface—a beginning. For Tina Chen Craig, who has always called upon scent to usher in fresh starts, the name is the perfect fit. As a first-generation immigrant and one of the original brand influencers, she is adept at starting anew. 

- In creating PROEM, U Beauty tapped two leading fragrance authorities: global fragrance expert Roger Schmid, who brings over five decades of experience crafting some of the most recognizable scents of our time; and sought-after nose of the moment Jérôme Epinette, who has blazed a path with industry-disrupting achievements over his tenure at Robertet, the fragrance world’s leader in creative alchemy and high technology. Combining a reverence for history with a future-forward approach, these experts helped bring the vision of a complex, provocative fragrance to life.

Spray onto your pulse points.

ALCOHOL DENAT, PARFUM (FRAGRANCE), AQUA (WATER), TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENES, ETHYLHEXYL METHOXYCINNAMATE, CITRUS AURANTIUM BERGAMIA PEEL OIL (CITRUS AURANTIUM BERGAMIA (BERGAMOT) PEEL OIL), LIMONENE, LINALYL ACETATE, PINENE, LINALOOL, VANILLIN, ETHYLHEXYL SALICYLATE, BETA-CARYOPHYLLENE, ROSE KETONES, TERPINEOL, CITRONELLOL, TERPINOLENE, EUCALYPTUS GLOBULUS OIL, ALPHA-TERPINENE, GERANYL ACETATE, CITRAL, EUGENOL, EUGENIA CARYOPHYLLUS OIL (EUGENIA CARYOPHYLLUS (CLOVE) OIL), ISOEUGENOL, GERANIOL, EUGENYL ACETATE, BENZYL ALCOHOL.
We do not believe that CLEAN products are a must or the answer to every skin care problem. But we want to provide a quick guide for those who want to avoid certain ingredients.

Our Clean Beauty concept is primarily defined by the ingredients you won't find in the products with the CLEAN icon:

BHA (butylated hydroxyanisole), BHT (butylated hydroxytoluene), chemical sunscreens, EDTA, ethanolamines, ethoxylated ingredients (Ceteareth-20, emulsifying wax, PEGS, polysorbate-20, polysorbate-40, steareth-20, sulfates), formaldehyde, methylchloroisothiazolinone and methylisothiazolinone, methylcellulose or 2-methoxyethanol, nitro- and polycyclic musk, parabens, petrolatum and paraffin, phthalates, resorcinol, silicones, animal by-products (with the exception of lanolin and beeswax), toluene, triclosan and triclocarban.

With this icon you can see at a glance which products meet the standard of our CLEAN Guide.

Read more in the STUDIO about THE NICHE CLEAN GUIDE!
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