Virtue
Exfoliating Scalp Treatment
Size 150 ml
• Papain and Bromelain, fruit enzymes that perform like BHAs, provide gentle exfoliation to unclog pores and optimize follicles.
• Rice exfoliator gently buffs away dead skin, impurities, and residue on the scalp. Hair is left silky smooth upon rinsing with residue-free conditioning.
Consumer perception study conducted on 43 respondents immediately, after 24 hours, 1, 2, 3 weeks, and 1 month of product usage:
• 95% of women immediately felt their scalp was cleaner and hair was more conditioned.
• 95% felt their scalp was exfoliated after 24 hours.
• 93% felt scalp was fresher, soothed, and healthier after just one week.
• After one month of use, 93% felt their hair and scalp were more moisturized and hydrated.
• Smooth through to the ends and rinse thoroughly; a double rinse is recommended.
• This is the last step in your scalp health routine, eliminating the need for washing and conditioning after use.
• Use once or twice a week in place of conditioner or mask.