Dr. Loretta 
Intense Replenishing Serum

Prime, soothe, and protect your skin with the award-winning Intense Replenishing Serum. Made for daily moisture and luminosity, this multi-purpose serum plumps, smooths, and protects your skin against free radical damage. Formulated with antioxidant Lipochroman®, the strongest antioxidant on the market, you’ll defend against pollution particles and reduce the appearance of fine lines and dark spots. Paired with replenishing glycolipids and calming vitamins E and F, this superstar serum instantly restores silky texture. Plus, it gives your skin that beautiful, dewy look you’re bound to love.

- All skin types

- Plumping skin appearance

- Protecting against pollution and climate

- Creating a natural, dewy glow

- Boosting hydration

- The skincare label was founded in 2018 by Dr. Loretta in Davie, Florida.

- Family-run company.

- The formulas are all developed and clinically tested by dermatologists.

- 100% Vegan

- Cruelty-Free

- Winner of Bazaar Anti-Aging Awards 2021; BYRDIE Beauty Award 2021

Key Ingredients:

- Glycolipids: Replenish natural moisture to provide instant radiance and keep skin well-hydrated.

- Antioxidant Lipochroman®: A powerful antioxidant that protects skin from free radical damage to improve the appearance of fine lines, wrinkles, and dark spots.

- Vitamin F: Omega 3 and 6 fatty acids, aka linoleic and linolenic, calm skin and promote a healthy skin barrier.

- Vitamin E: Tocopherol is a naturally occurring powerhouse antioxidant that helps boost skin health.

- Dr. Loretta’s approach to skincare formulation is rooted in the skin aging exposome theory. This explains that a majority of skin aging changes are caused by exposure to real-world environmental aggressors and other influences, including stress, nutrition and sleep patterns.

Every Dr. Loretta product is formulated with high concentrations of proven actives and effective botanical ingredients to address the four key real-world factors we face each day:

1) Pollution: Indoor pollution is caused by exposure to paint, plastics, cooking, dust mites and more. Outdoor pollution comes from cars, power plants, construction, dust, and fires. Exposure can lead to rough skin texture, fine lines, wrinkles and age spots.

2) Light: Sources of light include UVA/UVB rays and HEV blue light from the sun and electronics. Accumulated exposure causes uneven skin pigment, loss of firmness, wrinkles, sensitivity and rough texture.

3) Climate: From shifts in cold or hot weather both indoors and outdoors, our skin’s lipid barrier can cause excess oiliness and acne in warmer conditions, and dryer skin in colder conditions.

4) Irritants: Irritation can come from skincare ingredients like sulfates and artificial fragrance, which can lead to the breakdown of collagen and elastin, causing irritation and sensitivity.

After cleansing, apply to face, neck, and back of hands. Use AM and PM. Always finish with SPF in the morning. Use on Face (avoiding eyes), Neck and Hands. Can be used as a makeup primer or on hair for a lightweight, long-lasting shine.